You already see it....
When teams resist.
When change stalls.
When the product doesn’t land.
When clients are left seeking impact.

When the strategy’s sound, but something still gets lost in the mix.

You know it’s behaviour.
And now you’re ready to lead with it.

This is where you become the strategist people call when things get unpredictable.

Over 5 weeks, or at your own pace, you’ll learn how to:

• Spot what’s really driving decisions, resistance, and momentum

• Design strategies that change behaviour at the root

• Shift from being the “people person” to the behaviour strategist

You won’t just walk away with skills.
You’ll walk away with a system called Behaviour Thinking®.
One that fits into real work, and actually gets used.

It’s not about learning psychology.
It’s about using behaviour as your strategic advantage.

Strategy, without and with behaviour

Fuzzy briefs

→ Behaviour-shaped problem statements

Endless insight walls

→ Clear behavioural priorities

Stakeholder alignment theatre

→ Shared focus on what shifts behaviour

Work that sounds smart

→ Work designed to drive actions

Change plans that stall

→ Behaviour-led roadmaps that stick

Metrics tied to features

→ Clear behavioural proof of progress

Core skills. Real tools. Your pace.

Self-paced courses to help you frame problems, shift behaviour, and think behaviour-first

For pros who want depth at their own pact.

Live. Applied. Cohorts.

Install Behaviour Thinking® in 5 weeks and use it on a real challenge that actually matters.

For professionals ready to lead with behaviour.

Two ways to become a Behaviour Strategist

Behaviour-first thinking pay off

+6.9%

ROI for organisations

Achieved when behavioural strategies are embedded into business operations.

Source: McKinsey

Fewer wasted cycles

Targeted interventions = fewer failed launches

Source: Bain

93%

use the tools within 30 days

Meet your instructor

Lauren Kelly

Director of Behavioural Strategy

Has taught Behaviour Thinking® to Meta, Accenture, PwC... With over a decade of experience, teaching at unis and creating Behaviour Thinking under her belt, she knows a thing or two about behaviour.

Talk to the trainers

Not sure which session fits your team best? Want to bring the series in-house?

Speak directly with Lauren or Vicky, they’ll steer you right.

Lauren Kelly
Director of Behavioural Strategy
Email: lauren@alterkind.com